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Programmatic Ads

A sophisticated way to place advertising, it uses traffic data and online display targeting to drive impressions at scale, which results in a better ROI for marketers. It can also yield great results for both SMEs and global brands. So don’t ignore it even if your organization is small.

Pay Per click

model where advertisers pay a fee each time their ad is clicked. It's a way to drive traffic to a website, app, or landing page. PPC is often associated with search engines like Google and Bing, but can also appear on social media and other websites.

Pay Per call

Pay-per-call is the inverse of a premium telephone number, in that the advertiser who receives the call, not the caller, is charged for the service. Pay-per-call providers have higher rates than online pay-per-click providers, citing higher consumer intent to purchase and a higher conversion rate

email marketing

Email marketing is a digital marketing strategy that involves sending promotional messages or content to subscribers via email. This allows marketers to nurture relationships, generate leads, and drive sales.

target prospects

targeted leads are prospects that are highly likely to convert. That means companies that are relevant to your industry, have a genuine interest in or need for your product or service, and will benefit from whatever solution you can offer them.

affiliate marketing

a platform that connects companies and entrepreneurs. The affiliates are the bloggers, influencers, social media content creators, and more who refer customers over to the company and its products. They are compensated with a commission or finder's fee.

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